Marketing Director

il y a 2 jours


IssylesMoulineaux, Île-de-France Accor Temps plein
Marketing Manager

At Accor, we're not just a hospitality company - we're a community that welcomes you as you are. We believe that work should bring purpose to your life, and that's why we're committed to helping you grow and learn every day.

Key Responsibilities
  • Develop and execute annual marketing plans to drive revenue and brand awareness.
  • Partner with Operations, Food & Beverage, and Sales teams to create and execute promotions and campaigns that target in-house guests.
  • Act as the liaison between the marketing department and advertising agency to ensure creative and media plans align with brand voice.
  • Manage F&B media schedules and verify prompt settlement of accounts.
  • Collaborate with Revenue Management to ensure correct offer loading and targeting.
  • Execute email marketing and display advertising campaigns.
  • Verify all advertising in digital channels aligns with brand voice.
  • Facilitate social media engagement and update content in local digital channels.
  • Develop and execute promotions campaigns in F&B, weddings, spa, rooms, and conferences.
  • Engage in proactive online reputation management by surfacing guest comments and responding accordingly.
  • Manage assigned accounts and write and distribute press releases for property events and promotions.
  • Coordinate hotel-sponsored events, community/government relations activities, and press promotional activities.
  • Verify news clippings and online, print, and social media mention reports.
  • Support photography coordination for F&B advertising, collateral, and public relations purposes.
Qualifications
  • Degree in Business Administration, Marketing, or Hotel Management.
  • Minimum of 4 years experience in marketing.
  • Fluency in French and English.

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