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National Off-Trade Director
Il y a 2 mois
National Off-Trade Director - Brown-Forman France
Key Responsibilities:
- Oversee the Off-Trade operations within the domestic market
- Propel the growth of the Brown-Forman brand portfolio in the Off-Trade sector
- Manage commercial strategies and the field sales team
- Align global commercial initiatives with On-Trade partners
- Formulate and execute sales strategies aimed at enhancing market share and profitability
- Design and implement local sales tactics through visibility, promotional activities, and pricing strategies
- Lead the Area Sales Managers team
- Collaborate with Key Account Managers, RGM Customer Category Manager, and marketing teams
- Mentor and develop sales teams
- Proven experience in fast-moving consumer goods (FMCG) branded products
- Exceptional negotiation skills with Off-Trade clients at a national scale
- Comprehensive management experience with strong change management capabilities
- Extensive understanding of the French retail landscape and Off-Trade operations
- Proficient in both French and English
- Strong dedication to achieving results
Brown-Forman France stands as a prominent player in the American Whiskeys market, featuring renowned brands such as Jack Daniel's, Woodford Reserve, and Chambord. The company is recognized for its commitment to diversity and inclusion, creating a positive workplace culture.
Employee Benefits:
- 25 days of annual leave plus 11 RTT
- Meal vouchers or allowances
- Comprehensive Medical Care and Life Insurance
- Retirement Pension Scheme
- Profit-sharing and incentive programs
- Flexible working arrangements
- Employee Resource Groups and Volunteer Opportunities
- Participation in works council activities