Consumer Marketing Lead

il y a 3 semaines


Paris, Île-de-France DAZN Group Temps plein

As the Consumer Marketing Lead for DAZN France, you will play a critical role in shaping the brand presence and driving growth for the company.

This role requires a seasoned marketing professional with a deep understanding of subscription-based businesses and a proven track record in consumer marketing.

Key responsibilities include:

  • Developing and executing local marketing strategies to drive brand awareness, engagement, and subscription growth
  • Overseeing creative development, social media, content marketing, and partner marketing to ensure alignment with local and global strategies
  • Collaborating with cross-functional teams to optimize marketing programs and drive business results

Requirements include:

  • 8-10 years of experience in Sports Marketing, Entertainment with a deep understanding of Subscription models
  • Proven track record in consumer marketing, particularly within a subscription-based business
  • Expertise in creative campaign development, social media strategy, and partner marketing
  • Data-driven mindset with the ability to translate metrics into actionable strategies
  • Fluent English and French

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