Consumer Marketing Lead
il y a 3 semaines
As the Consumer Marketing Lead for DAZN France, you will play a critical role in shaping the brand presence and driving growth for the company.
This role requires a seasoned marketing professional with a deep understanding of subscription-based businesses and a proven track record in consumer marketing.
Key responsibilities include:
- Developing and executing local marketing strategies to drive brand awareness, engagement, and subscription growth
- Overseeing creative development, social media, content marketing, and partner marketing to ensure alignment with local and global strategies
- Collaborating with cross-functional teams to optimize marketing programs and drive business results
Requirements include:
- 8-10 years of experience in Sports Marketing, Entertainment with a deep understanding of Subscription models
- Proven track record in consumer marketing, particularly within a subscription-based business
- Expertise in creative campaign development, social media strategy, and partner marketing
- Data-driven mindset with the ability to translate metrics into actionable strategies
- Fluent English and French
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