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Growth Marketing Manager
Il y a 2 mois
Recovr
Every year, thousands of companies go bankrupt because they have not been paid on time (or, at all) for the products and services they have provided.
At Recovr, we're transforming the landscape with our innovative SaaS fintech platform, which automates invoice tracking and collection, allowing businesses to get paid up to 50% faster while reducing the time spent on tracking by 80%.
In just five years, we've achieved a proven product-market fit, empowering hundreds of businesses to thrive. Now, we're expanding our horizons and looking for a dynamic Marketing Manager to spearhead our growth into new markets and larger client segments. This is an exceptional opportunity to be at the forefront of our growth journey, shaping the future of our brand and making a tangible impact.
Position Overview:
As the first Marketing Manager at Recovr, you will play a crucial role in driving our lead generation efforts. We are looking for an experienced professional with a passion for SaaS B2B marketing who excels in lead generation through various innovative techniques. In this role, you'll have the freedom to innovate with ad campaigns, collaborate with referral partners, and develop automated outbound strategies to attract high-quality leads. This role is not about corporate marketing but about hands-on, tactical execution to generate high-quality leads.
Responsibilities:
- Develop and implement lead generation strategies to attract and convert high-quality leads.
- Experiment with various advertising platforms and techniques to optimise lead acquisition.
- Collaborate with referral partners to expand our lead generation network.
- Set up and manage automated outbound campaigns to drive new business opportunities.
- Own and manage the marketing budget, ensuring effective allocation and ROI.
- Set up, oversee, and continuously improve our martech stack.
- Hire and manage contractors and/or full-time employees to build and scale an effective marketing team.
- Analyse and optimise marketing campaigns to improve performance and ROI.
- Work closely with the sales team to ensure seamless handoff of leads and alignment on targets.
- Track and report on key metrics to measure the success of lead generation efforts.
- Stay up-to-date with the latest trends and best practices in SaaS B2B marketing.
Requirements:
- Proven experience in SaaS B2B marketing with a strong focus on lead generation.
- Demonstrated success in developing and executing lead-generation campaigns.
- Proficiency with marketing automation tools and CRM systems (e.g., HubSpot).
- Strong analytical skills and the ability to use data to drive decision-making.
- Excellent communication skills, both written and verbal.
- Ability to work independently and proactively in a fast-paced environment.
- Fluency in French and at least professional proficiency in English.
Our Offer:
- Competitive salary with additional benefits (meal vouchers, eco-vouchers, phone subscription, Alan health insurance).
- A 40-hour workweek with 32 days of vacation + 10 legal holidays per year.
- Work either from Station F or our office in Brussels and remotely.
- The opportunity to work for a fast-growing, exciting, and evolving company.
- Numerous opportunities for growth as the company expands.
