CRM Manager

About UsSharkNinja is a global product design and technology company with a diversified portfolio of 5-star rated lifestyle solutions that positively impact peoples' lives in homes around the world. The company has a proven track record of bringing disruptive innovation to market and developing one consumer product after another has allowed SharkNinja to enter multiple product categories driving significant growth and market share gains. Headquartered in Needham, Massachusetts with more than 3600 associates, the company’s products are sold at key retailers online and offline and through distributors around the world.Role OverviewAs the CRM Manager at SharkNinja you will be instrumental in driving growth and performance in the French market by implementing and managing strategies for the Affiliates and CRM channels. This role requires leveraging innovative opportunities and collaborating with internal and external stakeholders to enhance brand advocacy and customer lifetime value.ResponsibilitiesCreate and implement a strategic plan for the Affiliates channel aimed at driving growth in the French market.Oversee and execute Affiliates activities with a best-in-class approach including hands‑on and network management.Report on performance metrics against forecasts and KPIs at various intervals.Foster profitable relationships with key affiliate partners and diversify publisher and vertical mix.Engage and develop relationships with the affiliate network AWIN.Identify test and implement innovative growth opportunities for the channel.Collaborate closely with key stakeholders including eCommerce, Marketing, Commercial, Conversion and Creative teams.Develop French automated CRM campaigns for retargeting, cross-selling and reactivation to drive CLV and brand advocacy.Define and develop campaign briefs in collaboration with Brand, Marketing, Merchandising, Social and Design teams.Analyze performance reports to identify campaign performance drivers and develop optimization plans.QualificationsSignificant experience in developing multi-channel and automated CRM programs, preferably in a multi-brand or international environment.In-depth knowledge of the French affiliate market, ideally with retail experience.Strategic thinker with the ability to articulate complex concepts concisely.Excellent communication and negotiation skills with the ability to build relationships easily.Strong analytical, strategic and mathematical skills with meticulous attention to detail.Motivated self-starter with curiosity and ambition to test new ideas.Highly commercial with the ability to prioritize high-value initiatives and create robust campaign plans.Proactive self-driven with strong team ethics and excellent communication and presentation skills.Ability to manage ambiguity and aggregate complex items effectively.Fluent in French and English.CultureAt SharkNinja we don’t just raise the bar we push past it every single day. Our Outrageously Extraordinary mindset drives us to tackle the impossible, push boundaries and deliver results that others only dream of. If you thrive on breaking out of your swim lane you’ll be right at home.BenefitsWe offer competitive health insurance, retirement plans, paid time off, employee stock purchase options, wellness programs, SharkNinja product discounts and more. We empower your personal and professional growth with high-impact Learning Programs featuring bold voices redefining what’s possible. When you join, you’re not just part of a company, you’re part of an outrageously extraordinary community. Together we won’t just launch products, we will disrupt entire markets.Diversity & InclusionAt SharkNinja Diversity, Equity and Inclusion are vital to our global success. Valuing each unique voice and blending all of our diverse skills strengthens SharkNinja’s innovation every day. We support all associates in bringing their authentic selves to work, making an impact and having the opportunity for career acceleration. With help from our leadership, associates and our community we aim to have equity be a key component of the SharkNinja DNA.EEO StatementWe do not discriminate on the basis of race, religion, color, national origin, sex, gender, gender expression, sexual orientation, age, marital status, veteran status, disability or any other class protected by legislation and local law. SharkNinja will consider reasonable accommodations consistent with legislation and local law. If you require a reasonable accommodation to participate in the job application or interview process please contact SharkNinja People & Culture at … #J-18808-Ljbffr