CRM Manager
il y a 1 jour
OverviewSharkNinja is inviting applications for a CRM Manager role located in Paris, Île-de-France, France. The position focuses on driving growth and performance in the French market by implementing and managing multi‑channel CRM strategies.ResponsibilitiesCampaign Execution – Plan, build, and execute multi‑channel CRM campaigns across email, SMS, push notifications, and on‑site personalization.Customer Segmentation & Targeting – Create and refine customer segments to personalize communications and drive engagement, retention, and conversion.Automation & Journeys – Set up and optimize automated customer lifecycle journeys to deliver timely messaging at each stage of the customer journey.Performance Analysis – Monitor and report on campaign performance using key CRM metrics to track success, test improvements, and make data‑driven recommendations.A/B Testing & Optimization – Support continuous improvement through testing and refining campaigns, including subject lines, messaging, creative, and segmentation strategies.Stakeholder Collaboration – Work closely with marketing, e‑commerce, and data teams to align CRM campaigns with overall business goals.CDP Utilization – Maximize the potential of Bloomreach (Exponea) by ensuring data is used effectively for segmentation, insights, and campaign execution.Data & Compliance – Ensure all CRM activities adhere to GDPR and best practices for data privacy and customer communication.Qualifications1‑2 years of experience in a CRM, Email Marketing, or Digital Marketing role.Hands‑on experience working with Bloomreach (Exponea) or another Customer Data Platform (CDP) – essential.Strong analytical skills – proficient with data, metrics, and reports to drive performance improvements.Passion for customer engagement – keen interest in journeys, retention strategies, and omni‑channel personalization.Tech‑savvy and detail‑oriented – comfortable with CRM tools, email builders, automation workflows, and segmentation platforms.Proactive and eager to learn – can‑do attitude with curiosity about new trends, tools, and CRM innovations.Excellent communication and teamwork – able to collaborate effectively with internal teams and external partners.CultureSharkNinja thrives on pushing boundaries, delivering results, and fostering an inclusive, collaborative environment.BenefitsCompetitive health insurance, retirement plans, paid time off, employee stock purchase options, wellness programs, product discounts, and high‑impact learning programs.Equal Employment OpportunityWe do not discriminate on the basis of race, religion, color, national origin, sex, gender expression, sexual orientation, age, marital status, veteran status, disability, or any other protected class. SharkNinja considers reasonable accommodations consistent with applicable law. #J-18808-Ljbffr
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