CRM & Loyalty Excellence Project Manager (M/F)

il y a 2 jours


Paris, France The Lacoste Group Temps plein

Context Withinthe Global Lacoste Data &Client Team, the Client Loyalty & ExperienceTeam aims to bring to life Lacoste’sclient strategy on a worldwide level by implementing new loyalty mechanics,benefits or experiences, as well as enhanced loyalty journeys. TheClient Loyalty & Experience Team works transversally with followingteams: Otherbusiness HQ teams (Client Strategy, Client Data, Campaign Management, Ecommerce,Retail, Customer Service etc) Localbusiness teams in 20+ markets (Marketing / CRM / Digital / Retail) IT& Product teams (CRM IT, Retail IT, Digital Product teams) Reporting directly to the GlobalHead of Client Loyalty & Experience, we are hiring a CRM & Loyalty ExcellenceProject Manager. Overallmission: As the CRM & Loyalty ExcellenceProject Manager, you will work toensure the quality of the membercustomer journeys of our loyalty program, ensuring a seamless experience forour members. Projects: CRM offer implementationacross markets (animation offers, loyalty reward catalogue update etc) Roadmap ofenhancements & bug-fixing for our loyalty journeys across all touchpoints (cashdesk,loyalty engine, e-commerce, customer service, data, etc) Testing of loyaltyenhancements & development of training materials for HQ & field teams Responsibilities: CRM offer set-up &testing Proactively identify& prioritize enhancement needs Lead & coordinatethe production of project deliverables: business requirements’ documentation /customer use cases / functional specifications / test plans / trainingmaterials Structure, monitor &participate in the operational implementation of projects with different teams &markets Participate in thetesting phase & track bugs Coordinate withinternal teams involved in projects (non-hierarchical management) #J-18808-Ljbffr



  • Paris, France Lacoste Temps plein

    CRM & Loyalty Excellence Project Manager (M/F) Join to apply for the CRM & Loyalty Excellence Project Manager (M/F) role at Lacoste. Context Within the Global Lacoste Data & Client Team, the Client Loyalty & Experience Team aims to bring to life Lacoste's client strategy worldwide by implementing new loyalty mechanics, benefits, or experiences, as well as...


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    CRM & Loyalty Exclusivities Project Manager (M/F) Join to apply for the CRM & Loyalty Exclusivities Project Manager (M/F) role at Lacoste. Within the Global Lacoste Data & Client Team, the Client Loyalty & Experience Team aims to bring to life Lacoste’s client strategy worldwide by implementing new loyalty mechanics, benefits or experiences, as well as...


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  • Paris, France The Lacoste Group Temps plein

    Within the GlobalLacoste Data & Client Team, the Client Loyalty & Experience Team aims to bring to life Lacoste’s client strategy on a worldwide level by implementing new loyalty mechanics, benefits or experiences, as well as enhanced loyalty journeys. The Client Loyalty & Experience Team works transversally with following teams: Other business HQ teams...


  • Paris, France The Lacoste Group Temps plein

    Context Within the GlobalLacoste Data & Client Team, the Client Loyalty& Experience Team aims to bring to life Lacoste’s client strategy on a worldwide level by implementing new loyalty mechanics, benefits experiences, as well as enhanced loyalty journeys. The Client Loyalty & Experience Team works transversally with following teams: Other business HQ...


  • Boulevard de Montmorency, Paris, France Lacoste Temps plein

    Within the Global Lacoste Data & Client Team, the Client Loyalty & Experience Team aims to bring to life Lacoste's client strategy on a worldwide level by implementing new loyalty mechanics, benefits or experiences, as well as enhanced loyalty journeys. The Client Loyalty & Experience Team works transversally with following teams:Other business HQ teams...

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    il y a 6 jours


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