Category Manager for European Market
il y a 4 jours
This key position can be described as a Product Marketing Manager/Category Manager. The person will be responsible for successful Launch and Product Lifecycle Management of a product category in the European market. To be successful in this role, strong commercial, analytical, and communication skills are essential.
Key Responsibilities- Product: Product line-up and lifecycle maintenance, Product category business planning.
- Product assortment and line-up planning for the European region in close cooperation with HQ of your responsible business group/product category.
- Identifying future market trends and responsible for the market analysis for their product category (e.g. GFK data, Vehicle Registration data).
- Facilitate the product lifecycle and promotional planning calendar/meetings with internal stakeholders.
- Ensures accurate rolling sales forecasting and the inventory planning by country/key account/SKU in cooperation with local sales branches and distributor partners as well as internal supply chain teams.
- Communicates 'voice of customer' into the wider organization (consumer, channel partners and internal sales teams).
- Create and maintain an up-to-date key competitor overview within the European market and develop automated tools where needed.
- Responsible for achieving the business group/product category budget & target revenue and absolute gross profit amounts.
- Involved in semi-annual budgeting process in close cooperation with finance department and China HQ.
- Responsible for minimum channel/net/net/net price setting policies and its implementation and monitoring in the European region.
- Day-to-day interface with the sales teams, plans regular visits to the key markets/branches/distributor partners.
- Manages, monitors, and influences the distribution strategy and policies in close cooperation with local sales branches and distributor partners.
- Provides 'Key account' insights towards the management team at top selling markets/channels/key accounts in close cooperation with the Sales teams.
- Work together with the Marketing Communication team to ensure your category objectives are the driver for ATL/BTL Communication/Trade Marketing activities.
- Align promotional plan with the Sales & Communication teams to ensure effective execution.
- Clear model Launch plans to maximize European coverage with PR and influencers.
Segway-Ninebot is a global pioneer in high-tech electric mobility, dedicated to revolutionizing how people move. Our mission is to simplify the movement of people and goods, making life more convenient and captivating. Beyond leading innovation in micro mobility, we are deeply engaged in service robotics and intelligent short-term transportation. With the headquarters stationed in Beijing, China, we focus on research, development, design, and distribution of cutting-edge short-distance transportation solutions. Segway-Ninebot Europe operates with branches in The Netherlands, Spain, France, and Germany.
Qualifications and Skills:- Minimum B.S. / B.A. degree from an accredited college/university in Business or related field required.
- 3+ years of Product Marketing experience of physical goods required (Ideally within the Consumer Electronics / Mobility industry and channels).
- Strong analytical & excel skills.
- Strong interpersonal communication skills.
- Ability to interact with both external and internal customers with many different cultures.
- Detail oriented with strong aptitude for problem solving.
- Able to work independently and exercise good judgment.
- Full English proficiency.
- International travel within the European region, potentially but not limited to 10% - 15% of time.
- Keywords: Team player, Hands-on mentality, Positive energy, Optimist.
- Entrepreneurial spirit combined with corporate discipline with Effective Planning & Organization skills.
As a Category Manager for European Market, you will be responsible for the successful launch and product lifecycle management of a product category in the European market. You will work closely with the sales teams, plans regular visits to the key markets/branches/distributor partners, and manages, monitors, and influences the distribution strategy and policies in close cooperation with local sales branches and distributor partners.
You will receive a good salary and will work in an attractive and challenging position at a unique and progressive market leader in the field of micromobility. You will receive 25 vacation days, a laptop and a company phone. You will also be given every opportunity to develop and develop yourself and you will take the next step together with Segway-Ninebot.
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