Sales Director
il y a 4 semaines
About the Role
The Hotel Chadstone Melbourne MGallery is seeking an experienced Director of Sales & Marketing to join our team. As a visionary leader, you will be responsible for shaping the hotel's market presence and revenue growth.
With a proven track record of growing market share in targeted areas, you will execute sales strategies for the hotel across all market segments. Your strategic acumen and creative flair will shape campaigns that captivate, engage, and resonate with our diverse audience.
Reporting to the General Manager, you will be responsible for:
- Executing sales strategies for the Hotel across all market segments.
- Having a complete understanding of the Hotel sales vision; its products, services, and rate structure to fulfill business objectives.
- Actively selling all attributes of the Hotel including Conference facilities and Food and Beverage features.
- Working collaboratively with the Director of Revenue to ensure room night and revenue targets are appropriately supported.
- Working collaboratively with the Director of Revenue to ensure ongoing research and analysis of product, price, and performance metrics of the agreed competitive sets in order to drive above market performance through identification of opportunities.
- Identifying new opportunities for the Hotel and across the Accor business.
- Working with the Director of Revenue and Regional Director of Sales & Marketing to achieve optimum revpar/revenue/yield results for all segments of the business unit.
- Developing a strategic plan for identifying major accounts and business opportunities.
- Reviewing weekly forecasts and market share reports and actively participating in ensuring business levels and market share is maintained.
- Ensuring the team is maximizing hotel revenue through effective pricing, space management and conversion, therefore increasing revenue in the key segments that generate the highest yield.
- Ensuring maximization of revenue from Conference & Incentive segments by promoting the Hotel's Food and Beverage outlets.
- Exploring opportunities for joint ventures with domestic industry partners that produce viable sales revenue.
- Establishing a high profile across the region and with key accounts.
- Acting as the primary point of contact for the hotel including the coordination and leadership of site inspections to assist conversion.
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