Head of Growth
Il y a 6 mois
At Hublo, **we believe in the power of technology to transform the healthcare sector**. We envision a world where healthcare facilities are not just buildings, but thriving environments that inspire and support our healthcare professionals. To achieve this vision, we must first address the pressing need for healthcare facilities to recruit and maintain adequate staffing levels.
This is why Hublo developed a digital platform dedicated to them, now deployed in **3,200+ healthcare facilities** and used by **700,000+ healthcare professionals.** At the end of 2021, Hublo raised **22M€ to become the leading HR SaaS solution for healthcare in Europe.**
**Your role**:
The Head of Growth will be responsible for managing the Growth team in charge of developing and executing strategies to drive business growth, increase market share, and enhance our brand presence in the Healthcare sector
**How you'll make an impact**:
- **Market Analysis**
- Conduct thorough market research to identify opportunities, trends, and competitive landscapes
- Analyze customer needs, behaviors, and preferences to inform strategic decisions
- **Strategy Development**
- Collaborate with our CRO to develop our GTM plan
- Develop the growth marketing strategy, from brand awareness to acquisition and retention
- Partner in definition of content strategy, branding, thought leadership activities
- **Lead Generation**
- Oversee planning, implementation, optimization of the lead generation programs to attract and convert potential clients
- Identify & champion new channels, tools, tactics, experiments to drive user acquisition
- **Customer Acquisition and Retention**
- Implement tactics to support our Sales and Customer Success teams efforts to ensure customer satisfaction and retention
- Contribute to developing and optimizing conversion funnels & customer lifecycle strategies to maximize lifetime value
- **Data-driven Decision Making & Reporting**
- Utilize analytics and data insights to measure the success of growth initiatives
- Regularly report on key performance indicators (KPIs) and adjust strategies accordingly
- Leverage data analytics & research to support business objectives, report campaigns' impact on sales pipeline & revenue, ensure spending is allocated to highest-performing tactics
- **Budget Management**
- Develop and manage budgets for B2B growth initiatives, ensuring cost-effectiveness and ROI
- Conduct budget forecasting & ROI modeling to drive pipeline & revenue
- **Team Management**
- Define and pilot your team OKRs
- Lead & mentor the growth marketing team, a cross-functional team of multi-channel acquisition, marketing automation/martech, data analytics and field marketing
- Lead monthly KPI review sessions, foster communication & collaboration between marketing, and sales teams
- Develop a culture of continuous improvement within your team
- **International**
- Support the development of our growth marketing teams in Germany & Spain with strategic & operational advice & best-practices
- Implement a global SEO & SEA framework and strategy
- Implement a global Martech/Marketing Automation strategy
**What we’re looking for**:
- Proven experience in leading growth in a SaaS environment, preferably within the healthcare or tech industries.
- Expertise in data-driven growth strategy development and implementation.
- Exceptional leadership abilities, capable of inspiring teams and driving innovation.
- A very good level of French and English (read, spoken and written)
**The experience we offer**:
- **Impact-first mission**: our focus on the healthcare sector offers a purpose-driven career.
- **Competitive compensation**: a salary package ranging from** 85K to 95k€ **per year based on your experience.
- **Professional growth**: a dynamic, human-scale structure that values initiative and dedication.
- **Responsible work environment**: in the process of getting B-Corp certified acknowledging our commitment to reducing our carbon footprint.
- **Dynamic locations**: our vibrant office on Rue de Paradis provides an inspiring setting. You'll also have a unique opportunity to work in our Cologne office in Germany.
- **Hybrid work policy**: flexible work arrangement—up to 10 remote days a month.
- **Strong onboarding**: a comprehensive program, guiding you through your initial weeks at Hublo.
- **Team cohesion**: build strong connections with colleagues through regular team events and an annual seminar, ensuring a connected and collaborative work environment.
- We also care about your well-being with tangible perks:_
- ️ **Alan healthcare insurance**: online insurance, 50% of it paid by Hublo
- **A Swile Card**: Providing you with access to €11/day in meal vouchers, 50% covered by the company
- ️️ Access to a **variety of sports activities** through our partner Gymlib
**Your recruitment process**:
- A call with our Talent Acquisition Specialist: Pia(30min)
- An interview with your future Manager, Adrien (CPO) (1
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