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Strategic Marketing Professional

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VélizyVillacoublay, Île-de-France Retail Trends Temps plein
Strategic Marketing Professional - Retail Industry

We are seeking a Strategic Marketing Professional to join our team at Retail Trends. As a Strategic Marketing Professional, you will be responsible for developing and executing our marketing strategy, managing two marketing colleagues, and aligning their objectives to the overall marketing strategy.

Key Responsibilities:
Define and execute our marketing strategy with product development, sales, and customer success.
Develop and lead digital marketing efforts and analyze their effectiveness.
Set up relations with PR agencies and journalists, manage press and public relations.

Requirements:
Master's degree in marketing, business, or a related field.
Proven experience in B2B marketing, preferably in the technology or SaaS industry or having worked for an agency.
Demonstrated success in developing and implementing international marketing strategies.
Proficient in marketing automation tools, analytics platforms, and CRM systems.

As a Strategic Marketing Professional at Retail Trends, you will have the opportunity to work with a proven and revolutionary SAAS solution, driven by big data and artificial intelligence. You will thrive in a fast-growing company with a stellar track record, boasting over 100 large customers across diverse sectors, including retail, banking, telco, services, and electricity. Apply now and contribute to the success of Europe's most advanced retail geomarketing platform.

Retail Trends is scaling up internationally, and we are switching our marketing from focusing on 'features and capabilities' to 'value propositions and differentiators'. We are looking for an ambitious marketing manager who can lead that transition.